It takes quite a leap to move from the Carl Jung legacy to contemporary sales management. Jung’s thinking wasn’t meant to analyze or predict sales success. Taking those early psychological theories literally and applying them to 21st-century business relationships is a stretch. However, Jung’s theories grew into outcomes that can be very useful.
So, repIGNITE.com would like to continue our examination of the heritage that has led to the correlation between psychology, technology, and sales management. For example, to understand what tools like Insights® Discovery, Benziger Brain Types, Marston’s DISC® Model, and other psychometrics might bring to your sales department, we have to consider what Myers-Briggs insights mean to your sales success.